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Airstream and Italy’s Pininfarina Announce Design Partnership

by RV Business
August 18, 2026
in Today’s Industry News, Video
0

Airstream, the legendary manufacturer of premium recreational vehicles, and Pininfarina, the Italian automotive design house, announced a design partnership aimed at shaping the future of Airstream’s next century. On Saturday, Aug. 15, Airstream President and CEO Bob Wheeler and Pininfarina CEO Paolo Dellachà joined together to reveal the partnership at the Pininfarina Duetto Day Cocktail Reception hosted at Osteria al Mare during Monterey Car Week.

The two companies, each with 95-year histories, share commitments to innovation, timeless design and craftsmanship. The reception marked the start of the collaboration, with Wheeler and Dellachà addressing media, industry leaders and guests in formal remarks.

As Airstream approaches its 100th anniversary in 2031, the partnership begins a new chapter for the leading recreational vehicle manufacturer. Pininfarina and Airstream plan to explore how to translate Airstream’s design language into a new luxury experience while preserving the brand’s identity as a symbol of craftsmanship, curiosity and the freedom to explore. Wheeler and Dellachà signaled that more information would be available in the coming months.

About Airstream

Airstream, manufacturer of the iconic riveted aluminum Airstream travel trailer, is one of the longest-tenured recreational vehicle manufacturers in the world. The company’s mission, as set forth by founder Wally Byam, is to create well-designed, high-quality products that allow people to follow their dreams and explore the world in home-like comfort. Airstream is based in Jackson Center, Ohio. Learn more about Airstream, our dealers, and current travel trailer and touring coach models at airstream.com. 

About Pininfarina

Global icon of Italian style, headquartered in Italy, and with presence in the United States, China, and Germany, Pininfarina is recognized for its unparalleled ability to create timeless beauty through its values of elegance, purity, and innovation. Founded in 1930, Pininfarina has evolved from an artisan concern to an international service Group, synonym of automotive styling and an established reality in industrial, product and experience design, architecture, nautical and mobility beyond automotive. For over nine decades, Pininfarina has designed more than 1,300 automotive and mobility projects and more than 650 product and architecture projects, receiving over 70 international design awards in just the past 10 years.

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