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At the Detroit Auto Show, Thor Industries Inc.’s Airstream subsidiary is showing a concept trailer designed to go with Nissan’s Artic, a wedge-shaped concept hatchback.
Airstream’s trailer is only 8 feet long but the top can be lifted-up, because it has an articulating roof, to provide enough room for two people to sleep, said Richard “Dicky” Riegel, Airstream’s president.
“It’s not a folding trailer – it doesn’t fold,” Riegel said. “Yes, it extends up, but really is more ‘expandable,’ I guess.”
He said the only thing inside the trailer is sleeping space for two.
“It’s basically a tent replacement that doubles as a cargo hauler,” he said.
He said there are no amenities in it yet, but possibly there could be some electronics and other small gadgets that could be added later in the current auto show season.
The Airstream trailer is intended to complement the Actic, which Nissan designed to attract “active, Gen-X males in their 20s who seek freedom, adventure and flexibility,” according to Riegel.
The car and trailer, said, “share a striking, sleek exterior design drawing on the unique design attributes of Airstream’s legendary products. The interiors of both car and trailer incorporate Airstream’s signature reflective silver surfaces to seamlessly integrate the exterior with the traveling space.”
Airstream officials say the design is aimed at attracting new and younger customers.
Whether the company builds regular production models of the trailer will depend on consumer response, Riegel said.