unnamedARC Representation, a newly formed rep group servicing the supply sector, announced the addition of Kurt Free as its first salesperson.

“Kurt’s product knowledge, industry history, friendly personality and determination to help dealers and suppliers grow the market make him the ideal choice for this position,” said Managing Partner Raymond Padgett in a press release. “We are glad to have him and look forward to working with him.”

Free started his RV career while still in high school, doing inside sales for LaVanture Distribution. After receiving his BBA from Western Michigan University he came back to the industry and has held roles ranging from salesperson to sales manager.

“At all levels I have emphasized education as a primary component to success,” said Free. “Whether it is teaching dealers how to lay out their store and merchandise it effectively or assisting them with inventory control measures, it has always been about making the dealer successful and profitable. Education is critical to launching new products, so I don’t want to just tell a dealer about a new accessory, but also help them come up with the best way to move that product through their store.”

Free will be handling much of the Midwest/Northeast area until other candidates are hired. He can be reached at [email protected] or (574) 322-1276.