Elkhart, Ind.-based ASA Electronics announced today the launch of its new website, asaelectronics.com. According to a press release, the new website utilizes contemporary web design techniques and allows for a cohesive user experience across all platforms with improved navigation and functionality.

“We’ve created a basic user interface that’s complementary to our customer’s viewing behaviors,” stated Public Relations Specialist Jannie Schaffer. “Because of the nature of our industry, we’re constantly seeking new ways to reflect current technology trends and maintain a relevant esthetic. A company’s website is quickly becoming their first impression, so it’s vital for any digital presence to be our best foot forward.”

ASA’s new corporate website also incorporates a company blog and video section that will give readers insight into ASA’s company culture and real-time updates on new product developments as well as provide how-to’s and other information videos for select products.

“We’re glad to be able to provide our customers with a fully responsive website with enhanced features and functionality,” added Schaffer.