The Billings KOA campground in Billings, Mont., hosted a broadcast of the CBS Early Show today (June 28) as part of the show’s “Great American Vacation Giveaway” series.
CBS has crews in two Winnebago RVs crossing the country. Each Wednesday and Friday, the Early Show gives away a vacation package to a recipient nominated by family and friends.
“This was a great opportunity for us to showcase one of our best campgrounds,” said Ken Stellmacher, vice president of marketing for KOA Inc., which is headquartered in Billings. “It isn’t often that we get this type of platform to expose a national audience to the joys of camping.”
KOA, along with Pierce RV of Billings, supplied the prize package for this morning’s event, broadcast live to the east coast beginning at 7 a.m. EDT. The event appeared on a tape delay basis throughout the rest of the nation.
The prize package included $1,000 cash, free KOA camping and two weeks use of a rental Winnebago RV.