Last year, the recreational boating industry was celebrating its best March results since 2008 — sales gains of 21% in the main powerboat segments and 20% industrywide.
As reported by Soundings Trade Only, the industry achieved similar total sales in March this year — 14,572 in 25 early-reporting states that represent 54% of the U.S. market, versus 15,246 in 28 states and 64% of the market last year — but the percentage gains were slim this year because last year’s performance was difficult to beat.
Sales this March in the main powerboat segments totaled 10,259, up just 14 boats, or 0.1% from last year, and the industrywide total amounted to a gain of 261 (1.8%), Statistical Surveys Inc. reported.
Statistical Surveys Sales Director Ryan Kloppe said industry executives knew that the March results would provide a tough comparison and were watching to see what the figures would be. He said the industry’s ability to achieve March sales that topped last year’s performance was a good sign.
“It’s still positive momentum for the industry,” he said. “Unit volume is still climbing. All signs point to continued moderate growth.”
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