Highline and high profile dealer Buddy Gregg has returned to Texas and exited the central Florida market.

Buddy Gregg Motor Homes Inc. bought the Integrity Motor Coaches dealership in suburban Dallas and opened it as a Buddy Gregg location on Feb. 1, said Fred VanDenBerg, COO of the Knoxville, Tenn.-based company.

Meanwhile, Gregg sold his Lakeland, Fla., dealership to manufacturing company National RV Holdings Inc., which converted the Lakeland property into a service center effective March 1.

The Gregg firm continues to operate its dealership in Knoxville.

Executives at the Gregg firm heard National RV, based in Perris, Calif., was looking for an East Coast location for a service center and representatives of the two companies eventually finalized a deal, VanDenBerg said.

Terms of the transaction were not revealed.

Because National RV decided to retain the former Buddy Gregg employees in Florida, VanDenBerg said, “It was a good marriage.”

The National RV service center will continue to meet the service requirements of Buddy Gregg customers in the Florida market, VanDenBerg added.

The Gregg firm occupied the former Integrity Motor Coaches location in Lewisville, Texas, from 1994 until it sold the property during the summer of 1999.

VanDenBerg was general manager of the Lewisville location until it was sold by the Gregg firm.

The Gregg firm decided to return to Texas because it feels that market “has more long-term opportunity” than Florida, VanDenBerg said.

Also, the Florida location lost some of its I-4 frontage to a highway improvement project. That interstate highway frontage was vitally important to the dealership because that was where the Gregg firm displayed many of its coaches, VanDenBerg added.

In Texas, the Gregg firm’s inventory includes: Monaco Signature, Executive and Dynasty; Country Coach Allure, Intrigue Magna and Infinity, along with Prevost conversions by Liberty and Country Coach.