Camping World Holdings Inc. announced plans for expansion in the state of Virginia with the acquisition of the McGeorge’s Rolling Hills RV dealership in the Richmond market.

“Virginia is a great state for the outdoor enthusiast and we are thrilled to welcome the wonderful people of McGeorge’s RV to the Camping World family as the first step of our rapid expansion in the state. McGeorge’s RV is an exceptional family business that grew through a focus on delivering excellent service and products to customers,” said Marcus Lemonis, chairman and CEO of Camping World and Good Sam Enterprises LLC, in a press release. “Over the past 40 years, Ed McGeorge and his team have earned the title as Virginia’s largest and No. 1 RV dealer by providing superior customer service and we look forward to continuing their high standards of quality and service, and solidifying our leading position in the state.”

Camping World currently operates two supercenters in the Roanoke and Winchester areas, and with the acquisition of McGeorge’s RVs, based in Ashland, the company is further expanding in the Richmond metropolitan market.

“We will maintain both companies’ commitment to service and product excellence while building on our success as part of this new market,” said Brent Moody, chief operating officer of Camping World and Good Sam. “This important acquisition reinforces our commitment to planned expansion in the state of Virginia and our focus on increased market share with our country-wide expansion.”