As CARAVAN SALON Düsseldorf reaches its mid-point, exhibitors and organizers are reporting a high volume of show traffic resulting in strong sales. (To view a slideshow scroll to the right side of the RVBUSINESS.com home page).
“Our exhibitors are reporting very avid interest among visitors and brisk business; the models presented have gone down extremely well. By the end of Wednesday we succeeded in welcoming 110,000 visitors over the first weekend despite the hot summer weather. With these figures we are still below our projected numbers but look to the coming days with optimism,” said Stefan Koschke, director of CARAVAN SALON Düsseldorf, in a press release.
Koschke noted that the percentage of first-time visitors totaled 38%, adding that the new hall structure had “proven its worth.”
The upbeat mood in the European RV industry was confirmed over the first five days of the trade fair and also reflected by a survey polling the views of exhibiting members.
More than two-thirds of manufacturers stated they had sold more vehicles than last year at the mid-point. The results posted by motorhome producers showed that 64% started the trade fair with rising sales, 24% are on the same level as last year and just 12% of the exhibitors has sold fewer vehicles than a year ago.
Overall, the German RV industry is reporting a 17.2% increase in sales against the same period the previous year. Sales of new vehicles soared by 22.9% led by the strength of the motorhome segment, up 24.2%, while towable sales rose 17.6% over the same period a year ago.
“We are delighted with these outstanding sales figures meaning the German caravanning industry has posted record results for three consecutive years now,” rejoiced Hans-Karl Sternberg, general manager of the Caravaning Industrie Verband e.V. (CIVD).