Don Emahiser

Don Emahiser

Carriage Inc. has promoted Don Emahiser to CEO and president of its entire corporate operations, Glenn Cushman, chairman, announced this week.

Emahiser was previously the Millersburg, Ind.-based company’s vice president of sales and marketing and has been with Carriage for the past five years. Prior to that, the RV industry veteran served in upper management at Starcraft Corp. for many years.

While in charge of sales for Carriage, Emahiser helped increase the number of dealers by 25% and doubled sales within his first two years, according to a news release. Other accomplishments included growing market share to 40% of the high-end fifth-wheel market and taking the company’s Cameo product from a small market share to the 16th best selling fifth-wheel in North America. Emahiser has also helped create a new marketing brand campaign for Carriage’s 2010 model year product.

Carriage will continue to innovate and expand its product offerings and market dominance in the high-end fifth-wheel marketplace with Emahiser at the wheel, Cushman said, noting that Emahiser’s new “Resort Vehicles” mantra represents a fresh commitment to Carriage’s luxury fifth-wheel buyer.

“We’re thrilled with Don’s performance, leadership and ideas,” said Cushman. “New and exciting innovations are in store for the future – we are very optimistic – and Don is the right man for the times.”

Cushman will continue his role as chairman of Carriage Inc. Carriage is the sixth largest fifth-wheel manufacturer in the RV industry. The company has been providing quality, high-end towables for over 40 years. Current product brands include Cameo, Carri-Lite and Royals International.

Carriage is a privately held company and has employed around 400 workers in Elkhart County.