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In an effort to expand the number of potential buyers of Carriage Inc. products, the manufacturer of mid- to-highline towables introduced a new “more aggressive price point” series of travel trailers and fifth-wheels called the Compass.
The Compass, which includes the only travel trailers built by Carriage, was introduced during the Millersburg, Ind. firm’s national dealer meeting in Indianapolis this past weekend (June 28-29).
Except for the three Compass travel-trailer floorplans, Carriage builds fifth-wheels exclusively.
The Compass travel trailer will retail from the upper-$20,000s to mid-$30,000s price range, and the Compass fifth-wheel will sell at around $30,000 to the upper $30,000s, according to Greg Kitson, director of engineering.
The Compass series was introduced to attract consumers into the Carriage product lineup earlier in their RV trade-in cycles, said Dave Lawson, director of sales.
“So many times were dealing with a second- or third-time (RV) buyer. This product is designed to open up some new markets for us and add to our customer base, to get people into the Carriage family earlier.”
The Compass travel trailer comes in two double-slide floorplans, both with bedroom suites, and one single-slide floorplan. Lengths range from 30 to 32 feet and total dry weights range from 7,560 to 8,540 pounds.
The Compass fifth-wheels comes in 27- to 35-foot floorplans. There are 27- and 32-foot double-slide floorplans and there is one 35-foot quadruple-slide floorplan. All other Compass fifth-wheel floorplans are triple slides.
All Compass fifth-wheels have the bedroom suite floorplan, which allows for “the open bedroom/bathroom arrangement” that creates more space that “people percieve as wide-open and very useful,” Kitson said.
Total dry weights for the Compass fifth-wheel range from 9,245 pounds for the 27-footer to 12,185 pounds for the 35-foot quad-slide floorplan.
“It (the Compass series) has all of the quality construction features that people have come to expect from a Carriage product,” Kitson said. “Its value-added features include fiberglass walls, fiberglass rear and front caps (for the fifth-wheels) and fiberglass one-piece showers in the fifth-wheels.”
Carriage’s step-up product from the Compass for model year 2004 is the Cameo LXI, priced from the mid-$30,000s to low-$40,000s.