The Outdoor Resorts of America Inc. (ORA) Rancho California property near Palm Springs was profiled by USA Today in its Friday (Aug. 1) edition.
The article describes the relatively new world of RV resorts designed especially for the owners of highline motorcoaches, also known as “the Prevo crowd,” those with converted Prevost buses.
The guests, who can buy or rent their spaces at Rancho California, in most cases were small business owners who earned their fortunes working long hours before retiring in their mid- to late 50s, according to the article.
They became acquainted with the RV lifestyle when they were younger and had children, with whom they went camping in more modestly priced towable RVs or motorhomes, the article reports.
Although they can afford luxury resorts or vacation homes, they prefer luxury RV resorts for the camaraderie. Because the interior of even 40- to 45-foot luxury motorcoaches is small when compared with typical vacation home, people spend a lot of time outdoors at RV resorts, which breaks down barriers and forces people to mingle, according to those interviewed by USA Today.
The luxury level RV resorts also include their own golf courses, swimming pools and tennis courts.
An accompanying piece with main article also names the “Nine parks worthy of a perfect 10,” as compiled in the 2003 Trailer Life Campgrounds, RV Parks & Services Directory, published by TL Enterprises Inc., which also publishes RV Business and RVBUSINESS.COM.
ORA operates 12 luxury RV resort properties in eight states.
Recently, RV builder Monaco Coach Corp. acquired properties from ORA in Indio, Calif., Naples, Fla., and Las Vegas. The Indio and Las Vegas properties are finished and are managed by ORA. The Naples facility is under development.