There’s rich people living on both sides of the Atlantic.
That conclusion can be drawn from the information gathered by Messe Dusseldorf, promoters of the recently completed Caravan Salon RV show in Dusseldorf, Germany.
Around 160,000 people attended the combined consumer and trade show staged from Sept. 30 through Oct. 8. The majority of visitors were interested in towable RVs and motorhomes, with units costing more than $100,000 (or 200,000 Deutsche Marks) drawing the most attention, according to Messe Dusseldorf.
Almost 55% of attendees placed orders or bought products on display during the show, Messe Dusseldorf reports. More than 40% of the attendees said they plan to buy a towable or motorized RV in the near future.
About 20% of the attendees came to learn more about RV destinations in Europe, about 16% wanted to learn more about aftermarket parts and accessories and 15% were primarily interested in camping equipment, according to the show promoters.
There were 512 exhibitors from 21 countries at the show.
Among the U.S.-built units exhibited was the NewAire low-profile Class A motorhome assembled by Newmar Corp. of Nappanee, Ind. The NewAire was designed to comply with all European safety and operating standards, according to Ross Marshall, the NewAire’s distributor outside of North America.
TRV Trading Corp., Elkhart, Ind.-based distributor representing several U.S. RV manufacturers, also exhibited at the show as did Germany’s Touring-Sport Landsberg GmbH, which retails and distributes Georgie Boy units in Europe.
Germany is the world’s third-largest economy after the U.S. and Japan, and 90% of attendees were from Germany. The other 16,000 came primarily from The Netherlands, Belgium and Great Britain.
There were 337 German companies that exhibited at the show and another 42 were from The Netherlands. Thirty-eight firms from Italy exhibited at the show along with 16 from Spain and 15 from France.
Next year’s Caravan Salon will be from Aug. 24 to Sept. 2 in Dusseldorf.