Fleetwood Enterprises Inc. recently decided to stop supplying RVs to Tracker Marine LP boat dealers, Fleetwood Vice President-Treasurer Lyle Larkin confirmed.
Also impacted by Fleetwood’s decision of Bass Pro Shops/Outdoor World retail chain, which is owned by John L. Morris, the owner of Tracker.
Tracker, based in Springfield, Mo., is a leading pleasure boat builder, and Fleetwood had supplied RVs to Tracker boat dealers since 1998. However, the arrangement “didn’t produce the volume either party anticipated,” Larkin said.
The deal with Tracker was a private label program in which Fleetwood built RV units to Tracker’s specifications.
When the program was launched in early 1998, around 250 Tracker dealers, about one-third of Tracker’s dealer body, signed-up to inventory the Fleetwood-built units, which carry the Tracker brand name.
The Fleetwood-built units inventoried by Tracker boat dealers included folding campers, truck campers, conventional travel trailers, fifth-wheels, ultralight and sport utility trailers and Class C motorhomes.
Currently, on Tracker’s Web site (www.trackermarine.com), there is a “Tracker RV Factory Direct” sale in progress for 1998 and 1999 travel trailers and fifth-wheels. Five 1999 model year ultralights and two Class C’s are included in the close-out sale.
There also are model year 2000 RV units for sale through the Tracker site.