Furrion announced today it is a finalist for the 2019 WEBBY Awards, according to a press release.
The WEBBY Awards receive more than 15,000 nominations and have been called “The Internet’s Highest Honor” by the New York Times. Furrion is one of five finalists, including Saks Fifth Avenue and Hublot in the category.
“We put an incredible amount of time and talent into the redesign of Furrion.com which we launched in January and to receive recognition of the WEBBYs so soon after launch is absolutely incredible, “ said Matt Fidler, co-founder and chief marketing officer for Furrion. “We wanted to give our customers a simplified experience. We knew it had to be straightforward and simple and we’ve had great success with the new format. This new site helps us continue to grow the consumer sector of our brand while continually adding value to our OEM customers.”
Furrion launched a redesign of its entire site in late 2018 and the result was a more modern and experiential site that mirrors the Furrion brand. The company worked with U.S. agency BASIC to create a shopping experience that was uncomplicated and “stood out in today’s every changing business environment,” the release stated.
Recognizing consumers shop from their laptop and phones, Furrion.com is designed for a great user experience regardless of the device. The new site has only been live for a few months, as most competitors were the result of a yearlong campaign.
Consumers can visit bit.ly/FurrionWEBBY to vote for Furrion. Voting closes April 18.