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The Chico, Calif., neighbors of Dan Gamel’s RV Center are not happy with the dealership’s brightly illuminated sign, according to the Chico Enterprise-Record.
The sign advertising the Gamel dealership in Chico has been visible for years, but the company illuminated it at the beginning of this month, creating an irritation for many of the people living nearby, according to the newspaper.
It’s as if “the moon had been moved and made square,” one nearby resident told the Enterprise-Record.
Others complained that the bright light from the sign made it difficult for them to sleep.
The unhappy neighbors contacted the local county supervisor who investigated the matter and concluded that everything the Gamel dealership had done was legal, although the local government official believes the neighbors also have a legitimate gripe.
Another local government official in Butte County, where Chico is located, said the county does not have a sign ordinance, so she agreed the sign is legal and all necessary permits were obtained.
When contacted by the Enterprise-Record, Dan Gamel, owner of the company that bears his name, said the sign cost $80,000 and his plan was to have it lit all night all year. However, he told the newspaper that he is willing to work with his company’s neighbors in Chico is resolve the dispute.
“I’d have been more than happy to do something to turn it down or off certain hours,” Gamel told the Enterprise-Record. “I said, ‘Just tell me what you want.’ ”
However, Gamel’s word was not immediately passed on to the neighbors because the county supervisor became “extremely angry, got vulgar” and “said some really nasty things” when she visited the dealership, Gamel told the newspaper. “I’m not tolerant of rude people.”
The Chico location is one of seven Dan Gamel’s RV Center dealerships in central and northern California. The others are in Dublin, Fresno, Modesto, Morgan Hill, Redding and Rocklin.