The Go RVing Tailgate Tour officially kicked off for the 2016 college football season, bringing the “ultimate tailgate experience” to five of the season’s key matchups. According to a press release, the Tailgate Tour sets up in the middle of the action at each college’s FanFest area.
The tour opened this past weekend in Pasadena, Calif., for the UCLA and Stanford PAC 12 showdown. Nearly 1,000 people toured the Forest River Forester motorhome and Keystone RV Raptor travel trailer provided by Mike Thompson’s RV Super Stores as the featured vehicles for the stop.
In addition to the RV tours, former football players from each host school will join the party to sign autographs and rally the crowds. There are also interactive games and giveaways, including high-performance Avalanche Coolers from Dometic.
A series of digital ads, including custom RV tailgating vignettes on CBSSports.com, as well as Go RVing commercials on ESPN’s College GameDay, are supporting the activations.
Other stops on the all-star lineup include:
Wisconsin @ Michigan – Ann Arbor, Mich. on Oct. 1
Alabama @ Arkansas – Fayetteville, Ark., on Oct. 8
TCU @ West Virginia – Morgantown, W.V., on Oct. 22
Clemson @ FSU – Tallahassee, Fla., on Oct. 29