GoCamp, a leading player in the camper van rental industry, proudly unveils its revolutionary new technology platform. Building on the surging popularity of outdoor adventures, GoCamp’s latest offering promises to redefine the camper van rental experience. This strategic move signifies GoCamp’s transition into a tech-forward company, leveraging proprietary software to create immersive customer journeys.
GoCamp’s journey started in 2017, when the company was originally founded as a boutique camper van rental service in Portland, OR. GoCamp quickly established a foothold in the market, making an immediate impact in the industry. After years of success and strong community involvement, GoCamp expanded its locations and audiences, presenting the need for more advanced technical capabilities. That’s when GoCamp acquired proprietary software from Steven Dietrich, owner of Vancation. Dietrich used his technical software development expertise and applied it to his passion for camping and outdoor adventure. As a result, he created the dual RV rental marketplace that formed the base product for GoCamp.
Since the acquisition in 2022, GoCamp’s team has worked to repurpose, redesign and further develop the Vancation platform, in order to complement its business model and customer-centric approach. With this technical upgrade, GoCamp will now independently manage renter and van owner experiences, offering continual product enhancements for both audiences.
Camila Ramirez, CEO of GoCamp, spoke about the decision to invest in this innovative platform, saying, “GoCamp’s exponential growth is a testament to our commitment to providing unforgettable experiences. This software streamlines processes, allowing us to innovate and prioritize our customers’ needs. We’re thrilled to launch our own technology and provide even more for our valuable customers.”
GoCamp’s decision is timely, as the RV Industry Association (RVIA) released its 2022 market review and industry profile, citing that Class B camper vans have experienced a 23% growth rate, surpassing other RV categories. GoCamp’s curated approach does more than function as a competitive advantage, it also meets the evolving needs and wants of consumers.
In addition to taking full ownership of its software, GoCamp remains dedicated to delivering exceptional service and high-quality curation for renters. The company aims to use its proprietary technology to enhance exposure for both owners and renters, furthering its customer-centric focus and growth strategy.
As GoCamp embraces its identity as a tech company, Ramirez stated, “Owning our technology allows us to be at the forefront of innovation while resolving challenges for all our customers. We’re ready to evolve our marketplace and expand our business.”
Looking ahead, GoCamp plans to continually enhance its technology platform, positioning itself as the premier camper van rental marketplace. The company envisions a future filled with opportunities and is well-prepared to seize them with its cutting-edge technology.
Driven by the recent surge in demand resulting from Covid-19 restrictions, the camper van rental sector has witnessed exponential growth in recent years. Despite a competitive environment, GoCamp has consistently increased revenue year over year. The launch of this technology reaffirms GoCamp’s commitment to being an industry leader invested in its customers and long-term success.
GoCamp provides camper van travel experiences, connecting renters to owners, through a peer-to-peer marketplace. The GoCamp fleet is specifically curated with camper vans and Class B RVs, ensuring that every rental offers something unique. GoCamp onboards exceptional van owners, who foster memorable experiences, while bringing new life and community into the RV rental market. The high quality service and expert industry knowledge have continued to distinguish GoCamp from other rental platforms. GoCamp’s growth has propelled success in over 50 locations across the United States.