Lippert Components Inc. (LCI) announced a series of digitally-inspired initiatives that aim to improve camping and RV experiences.
According to a press release, Indiana Gov. Eric Holcomb recently visited LCI’s Digital Innovation Department, located in Ignition Park in South Bend, Ind., to discuss LCI’s technology initiatives. LCI’s Digital Innovation Department is charged with one task: to increase customer satisfaction by leveraging the latest technological advances and digital innovations.
LCI’s Digital Innovation Department, led by Director Michael Rupchock, is comprised of staff and stakeholders from various internal departments who work to identify the latest digital technology opportunities and analyze their potential use within the company, as well as for practical use for the RV and camping lifestyle. The team is “essentially an internal startup that analyzes and tests technologies that could be beneficial for RVers, campers, and the RV industry,” the release stated.
In addition to the formation of the Digital Innovation Department, LCI already has several departments in place that specialize in technical applications and electronically-controlled products and programs. Employing more than 8,000 team members, LCI’s various divisions and departments are embracing digital tech to improve existing processes and products and to develop fresh alternatives to industry standards.
In addition, LCI’s automation team is using technology and automation to improve efficiencies within the company’s many plants. “We’ve made significant investments into the integration and automation of our operations. To a certain extent, these efficiencies have all been made possible because of the technical infrastructure we’ve laid down,” said Scott Mereness, president of LCI.
“The location of our electronics division has been instrumental to our technology advancements. We’ve been able to tap into the innovation and talent of the automotive industry in Detroit and that’s proven to be a huge advantage to the features and compatibility options of the recreational vehicle products we manufacture. In turn, it’s helped propel our growth,” said Rob Ford, vice president of electronics at LCI.
The company has implemented PLM software that integrates product data with other business processes. Similarly, IDS, LCI’s electronics division, is dedicated to the development of electronically-controlled RV and camping products and has produced a number of industry-first, digitally-operated products. Additionally, LCI Vice President of Customer Support Services April Klein and the customer support team have been partnering with Salesforce, a cloud computing company, to improve customer experiences at every stage in their journey.
“We’re exploring some really inventive concepts that we’re very excited about. Along with all of our internal efforts, our partnerships with tech-savvy businesses like salesforce have enabled us to create unique solutions to industry-wide problems,” commented Jamie Schnur, LCI chief administrative officer.
Most recently, LCI has introduced several digitally-operated products. Ground Control 3.0 and Ground Control TT, products that automate the previously manual process of leveling a fifth-wheel trailer or travel trailer, respectively, have been met with excitement by consumers and younger generations, new to the RV and camping lifestyle. Similarly, OneControl is another of the company’s digitally-progressive products. The software, operated with a mobile app, allows users the advantage of controlling and monitoring their trailer’s operating systems from the palm of their hand, all but eliminating processes requiring physical exertion and knowledge of the RV.
“We’re very proud of the advancements were making. We are focused on integrating technology into all aspects of the RV experience. Because we manufacture so many of the products used in RVs, we’re in a unique position to integrate technology and push for digital advancements throughout the industry, and that’s exactly what were focused on,” stated CEO Jason Lippert.
For more information, visit www.lippertcomponents.com