Middlebury, Ind.-based Grand Design Recreational Vehicle Co. recently added sales and marketing veteran Bill Martin to its management team.
“In his new role as director of marketing for Grand Design, Bill will spearhead GDRV’s innovative new lead management and marketing initiatives. Bringing Bill on board is part of our strategic plan to take Grand Design RV’s marketing initiatives to the next level. Bill’s unique background, including sales and marketing for both the OEM and supplier side of the RV industry, makes him the perfect fit for our company,” Don Clark, Grand Design’s president and CEO, stated in a release.
“Building upon Grand Design’s industry-leading customer focused approach, Bill will drive new marketing programs to help ensure unparalleled customer satisfaction before, during and after the
sale,” Clark added. “With the prominence of social media and the consumer’s desire for a rapid response, Bill will play a key role in helping Grand Design RV continue to be a leader in responding to customers’ needs at all stages throughout their RVing experience.”