Spurred by sunny skies and riding the tailwind of a surging recreational vehicle industry, the 46th Annual America’s Largest RV Show ushered a record number of attendees through its gates Wednesday (Sept. 10) as the event officially opened “Public Days” at the Giant Center in Hershey, Pa.
Heather Leach, marketing and education director for the host Pennsylvania RV & Camping Association (PRVCA), told RVBUSINESS.com that total attendance for the day reached 8,105, eclipsing last year’s record-setting count of 6,688.
“We were absolutely slammed in the morning,” Leach reported. “But the gate was steady all day. We offered a twilight pass at 3:00, which was really successful, and then the lines lasted on into the evening.”
In addition to posting a new attendance high, opening day also resulted in a strong number of orders for exhibitors, according to Leach and independent reports from several exhibitors at the Hershey Show. Leach noted that over 1,300 rigs were on display representing 48 manufacturers and encompassing nearly a million square feet in the Giant Center.
“We received a lot of very positive feedback from our exhibitors,” said Leach. “There were a lot of units sold, which isn’t always the case even if there are a lot of people coming through. It’s always great to get see strong attendance, but it’s even better when they’re in a buying mood.”
Leach anticipated that today would not match Wednesday’s numbers, but by 9:30 a.m. people were already filling the exhibit area. “Thursday is typically our slowest day,” Leach said, “but with what I’ve seen so far it looks promising.”
America’s Largest RV Show is widely recognized as one of the nation’s premier consumer RV shows, and is typically the event at which RV manufacturers will debut new models to the public.
The show also incorporates both Industry and Public Days to create a true “hybrid show.” Leach said that Industry Days, which ran Monday and Tuesday, were also well attended as the setting provides dealers and manufacturers the opportunity to network and concentrate on building relationships.
In addition to RVs on display, this year’s show features 144 booth vendors along with a full slate of RV technician training, service advising clinics and a distributor showcase.
America’s Largest RV Show runs through Sunday. For more information visit www.largestRVshow.com.