Joanne Weber Kindlund, who with her husband, Newt, cofounded Holiday RV Superstores, passed away on January 21 after a long fight with cancer. She was 69.

Holiday RV Superstores was the RV industry’s first publicly-owned company. Kindlund was also a merchant marine captain, and avid world traveler. 

During the mid-1980s, Kindlund was an executive board member of the Orlando Museum of Art, and she served as a parent alumni admissions representative for Phillips Academy Andover for more than 20 years. 

She was honored throughout her career by Inc. magazine, Fortune, Florida Trend, and various RV industry publications for her business accomplishments. Kindlund and her husband played pivotal roles in developing retail standards that the RV industry still follows today. Together, they established the Kindlund Family Scholarship program within RVDA’s Mike Molino RV Learning Center.

In addition to her husband, she is survived by her brother Owen (Donna Weber), son Darien (Kathy Wang), daughters Erika (Garry Trigger) and Kirsten (Larry Erdosh), and grandchildren Ian, Wyatt, Francesca, and Gwendolyn. 

A funeral and celebration of her life will be held among friends, family, and relatives at St. Margaret Mary Catholic Church, 526 North Park Avenue, Winter Park, Fla., on Feb. 2 at 10 a.m. Guests can RSVP or comment at https://joannekindlund.page.link/wpk.