Black Diamond Harley-Davidson in Illinois has expanded into the travel trailer business, supported by an economic incentive agreement approved by the Marion City Council, according to a report by the Marion Republican.
“We’re going to hire 10 people and we have 40 units inbound,” said co-owner Rodney Cabaness.
Their new division, which is being set up on the same plot of land as the motorcycle dealership and event venue alongside Interstate 57, will be Black Diamond RV. They have partnered with Thor Industries, which markets the Heritage brand of travel trailers, including fifth-wheels and toy haulers.
Cabaness said they hope to sell at least 250 units in their first year, and follow the success of the Harley dealership, which started with similarly modest goals and was selling 1,400 units a year within its first three years.
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