Jayco rolled out a new Melbourne motorhome at dealer show

Jayco rolled out new Melbourne motorhome at dealer show

About 425 people from 190 dealerships attended Jayco’s annual dealer gathering, held June 21-24 at the Hyatt Regency and Colorado Convention Center in Denver, which showcased 74 motorized and towable products.

Generating considerable buzz at the show was the rollout of the “reimagined” Sprinter-based Melbourne Class C motorhome. The Melbourne was previously built on a Ford E-450 cutaway chassis with a retail price tag in the $120,000 zone.

The 2016 version rides on a Mercedes Sprinter 3500 chassis sporting a 170-inch wheelbase and an 11,030-pound GVWR with a V-6 Turbo 188-hp fuel-injected diesel engine providing 325 pounds of torque. The new Melbourne, marketed as a Class “B-Plus,” sports a $97,787 base MSRP.

“It’s a winner,” commented Chuck Lasley, vice president of sales for the Jayco Motorhome Group, adding that it took 12 weeks to build the prototype on display. He added the time frame was made possible by Jayco’s move a little more than a year ago to a corporate divisional structure focused on product segments.

“I haven’t heard one negative comment about it,” said Lasley said.

President and CEO Derald Bontrager told RVBUSINESS.com that business has been strong for Jayco as the company anticipates shipping 45,000 units this year. Jayco, currently marking its 47th year, is based in Middlebury, Ind.