A record turnout of dealer personnel is on hand for the Aug. 4-7 Jayco Dealer Homecoming event at the Venetian Hotel & Sands Expo Convention Center in Las Vegas, where the Thor Industries Inc. subsidiary unveiled its 2020 lineup of motorized and towable RVs.
More than 75 units are being exhibited, all displaying a host of changes for the new model year. Upgrades include white exteriors featuring a black and gray graphics packages, adoption of the “Modern Farmhouse” interior décor package on most other Jayco lines, and “Jaycommand,” the company’s RV control systems technology.
The event is highlighted by a general session featuring presentations by Jayco President and CEO Derald Bontrager, Vice President of Sales and Product Development Ken Walters, and Director of Marketing Ashley Lehman.
Both Bontrager and Walters spoke at length about Jayco’s renewed focus on how product quality and dealer relations must drive all decisions. “It’s hard work, but it’s pretty simple,” Bontrager said. “We want to be the most respected name in the RV industry.”
The Homecoming event continues today with more opportunities for dealers to review product and place orders with Jayco personnel, culminating tonight with a gala and awards dinner. The Middlebury, Ind.-based company will also honor dealers for sales and service achievements will also recognize dealerships celebrating notable anniversaries as a Jayco-stocking dealer. The event concludes at noon on Thursday