Keystone Automotive Operations Inc., parent to NTP Distribution Inc., announced that Weather Guard and Federal Mogul will serve as title sponsors at the company’s annual trade shows during the coming year.

According to a press release, for the third year Weather Guard is sponsoring the Midwest BIG Show, which will be held Feb. 9 at the Gaylord Texan Resort and Convention Center.

Federal Mogul is the title sponsor for Keystone’s Northeast BIG Show, set to run Feb. 23 at New Jersey’s Atlantic City Convention Center. This is the third year for the Federal Mogul sponsorship and the second year that the Northeast BIG Show will be held in Atlantic City.

“Federal Mogul and Weather Guard have been exceptional partners to Keystone, and we are thrilled to have them as the title sponsors of our BIG Shows for the third year in a row” said Ed Orzetti, CEO of Keystone Automotive.

Weather Guard will showcasing its van storage solutions this year, which are designed specifically to maximize on-the-job productivity. Visitors to the Weather Guard booth will also be able to participate in many special deals, including a merchandising makeover promotion.

Federal Mogul will be displaying several new products this year, highlighted by the addition of the Wagner Brake, the next generation in ceramic brake technology. Other brands include Anco, Carter, Champion, Fel-Pro, MOOG, National, Precision, Sealed Power, Speed-Pro Wagner Brake Product and Wagner Lighting.

The Keystone Northeast and Midwest BIG Shows are premier events in the automotive aftermarket offering attendees the opportunity to interact with both Keystone associates and manufacturers, see new products and in-store merchandising displays and participate in exclusive buying and promotional opportunities.