Green, Ohio-based Little Guy Worldwide LLC announced it will develop a new line of trailers under the Serro Scotty brand name, an iconic badge that fueled growth in the small trailer market during the ’60s and ’70s.
According to a press release, the Serro Scotty brand expands the Little Guy lineup of vintage style trailers that “thousands of camping enthusiasts have purchased from RV dealers around the world.”
“Scotty trailers are a big part of the rich camping heritage of America,” said Joe Kicos, owner and president of Little Guy. “We are very excited to add the Scotty trailer brand and history to the Little Guy family.”
Kicos said the Scotty brand strengthens the company’s reputation for offering smaller, high-quality trailers.
“Our customers tell us they want to get back to basics,” Kicos said. “The new Little Guys and Scotty’s do just that. Campers can make lifetime memories in the comfort of these modern trailers.”
John Serro founded the Serro Scotty Co. on July 4, 1957, with a vision of manufacturing affordable family campers. The company was headquartered in Irwin, Pa., until a 1997 fire destroyed the factory, ending the family’s trailer building business.
During that time, dozens of Scotty consumer clubs sprang up all along the East Coast. Serro purchased 300 acres in Rockwood, Pa., east of Irwin, and in 1962 developed Scottyland, a campground just for Scotty trailers.
“I could not have picked a better organization outside of Little Guy Worldwide to bring back the Serro Scotty,” said Gary Pirchl, grandson of John Serro. “They have built such a great community under the Little Guy brand and the Serro Scotty name will make a great addition.”
Little Guy Worldwide recently announced its expansion strategy into the distribution of high-end campers and trailers at a new 169,000-square-foot facility. Little Guy Worldwide has reserved another 200,000 square feet of space for future expansion.