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Livin’ Lite Recreational Vehicles Inc., a new entry into the folding camping trailer arena, is banking on the growth of an emerging niche market in ultralightweight towables – foldouts capable of being hauled by a two-door sedan – to make the Goshen, Ind., startup company economically viable.
Manufactured “without a sliver of wood,” according to General Manager and owner Rodney Lung, Livin’ Lite’s Quicksilver line of fold-downs features all-aluminum construction for reduced weight and increased longevity. Lung projected a rollout the first week of January to fulfill commitments from “five dealers” signed up after inspecting the Quicksilver prototype at the 41st National RV Trade Show, Dec. 2-4 in Louisville.
“We put money into construction and not into costly amenities,” Lung said, noting that he partnered in the new venture with Scott Tuttle, formerly with Gulf Stream Coach Inc., who is currently affiliated with another new corporate launch, Heartland Recreational Vehicles LLC, of nearby Elkhart, Ind. “We’re targeting first-timers with families who enjoy tent camping, but don’t want to buy a new tow vehicle. You can haul our unit with a Volkswagen Beetle.”
Livin’ Lite is part of a joint venture with Bearcat Corp., also of Goshen, which handles the manufacturing side. “Bearcat is an aluminum fabrication specialist,” Lung said. “To my knowledge, we’re the only RV manufacturer offering a tubular aluminum chassis, which won’t rust and cuts down on weight compared to steel.”
Livin Lite’s introductory Quicksilver lineup will include three floorplans – two 8-footers and a 10-foot model. MSRP pricing for the “stripped down” 8-footer is $3,990, while the more deluxe version, equipped with 5-gallon fresh- and gray-water holding tanks, city hookups, 100-volt power and a small swing galley, begins at $4,550. The 10-foot model starts at $5,040.
Lung said the smaller models weigh in at around 850 pounds, while the longer unit is 1,080 pounds.
One additional twist with the Quicksilver – in addition to its aluminum construction – is that built-in propane tanks and lifter systems, standards in most camping trailers, have been eliminated.
Quicksilver is outfitted with a SilverFlex Tent system, which uses bimini support poles for manual setup. “Bimini poles are used in pontoon boats,” Lung explained. “You just remove the center pole and the whole unit clam-shells in.”
The Quicksilver has a waterproof vinyl tent cover that snaps onto the sidewalls in the travel mode. “Our research shows our target buyer is looking for good construction and something unique and we’re offering those features at an affordable price,” said Lung.
For more information contact Livin’ Lite at 866-272-5578 or www.livinlite.com