Dixie RV SuperStores announced that today’s (March 28) release from Camping World Holdings Inc. that it is in the process of acquiring Dixie RV Superstore in Newport News, Va., should not be interpreted by the public or the RV industry to suggest that Camping World is buying the Hammond, La.-based company.
“Dixie RV SuperStores is neither affiliated with nor has any common ownership interest in the Virginia dealership. The true legal name of the sole Virginia dealership, which Camping World intends to purchase, is Dixie Trailer Sales of Newport News Ltd.,” Dixie RV Superstores stated in a response.
The company further stated that Dixie RV SuperStores owns the service mark to its name which is registered with the United States Patent and Trademark Office (Registration No. 4596414). According to the release, Dixie RV SuperStores did enter a license agreement with the Virginia dealership allowing it to use “Dixie RV Superstore” while it continued to conduct its own business, but that privilege will not pass on to any successors or assigns, including Camping World.
Dixie RV SuperStores, which originated in 1984, continues to be a family-owned business with four stores across the Gulf South. With plans to expand in the near future, Dixie RV SuperStores CEO Greg Lala stated, “We are continuously challenging the system, researching new business markets and learning about innovative ideas to revolutionize the RV industry as we know it today.”
The company, which provides professional service, inventory selection and convenience, employs over 325 employees and serves over 10,000 customers every year. “We are thrilled to be able to personally serve our customers,” says Stephen Guidry, president of Dixie RV SuperStores. “Our passion and dedication is to provide extraordinary customer care and deliver exceptional quality service.”
Dixie RV SuperStores are located in Hammond and Breaux Bridge, La.; Calera, Ala.; and Defuniak Springs, Fla. To learn more about Dixie RV SuperStores, visit www.dixierv.com.