The Michigan Association of Recreation Vehicles and Campgrounds (MARVAC) has partnered with Michigan State University to measure the economic importance of the state’s RV dealerships and campgrounds.
In order for the university to collect data, MARVAC Director Bill Sheffer is encouraging Michigan dealers to complete online quarterly surveys and campground operators to complete weekly and annual occupancy surveys, Sheffer wrote in the MARVAC Communicator, the association’s newsletter.
The surveys are confidential and dealers do not need to provide actual numbers, Sheffer wrote. Instead, they will be asked to report whether their new and used unit sales were higher, lower or the same compared with the previous quarter and the same quarter a year-earlier. They will be asked to do the same concerning the value of their inventory, number of employees, total salaries and wages and parts and service department revenues.
It will take five to 10 minutes to complete the survey.
The goal is for the result to become available to participating dealers within the 10 days of the close of the survey period, Sheffer said.
The results will be available online at www.prr.msu.edu/camping. Dealers will need to click on “Register for RVCRC,” and fill-out a registration before being able to view the data on the password-protected site, Sheffer said.
“This information will allow us to document the economic importance of this industry,” Sheffer added.