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The North American Trailer Dealers Association (NATDA) announced that registration is open for its free May webinar, “Learning to Compete Against Bigger Dealer Competitors.” The program, hosted by AM Consulting’s Mark Wagner, will take place on May 25 at 2 p.m. (EDT).

Wagner will show trailer retailers how to simplify the path toward improvements, especially when competing against larger dealerships. He will address desired goals, why culture and image is important, how to increase profit by 25% to 35% with a proven, simple system and what keeps a dealership and its employees at a strong level.

As an independent dealer and consultant, Wagner has experience in several industries, ranging from computer technology to the trailer industry. Up until 2016, Wagner owned and operated a successful, independent dealership with four locations.

“Mark Wagner had to compete against the bigger trailer dealers before and he did it pretty successfully,” said Jesse Battle, NATDA Executive Director. “His life experiences and know-how are incredibly powerful in helping our members battle the big guys in the industry.”

To register for Mark Wagner’s webinar, click here. To learn more about the NATDA Dealer Education program or to find more information regarding upcoming webinars, visit www.natda.org/dealer-education/.