The Orlando Magic of the National Basketball Association recently lauded its corporate partnerships, including that with Orlando RV, part of RV One Superstores Inc. and its five dealerships in Tampa and Orlando, Fla., Albany and Buffalo, N.Y., and Des Moines, Iowa.
Since 2010, Orlando RV has been the exclusive RV partner of the Orlando Magic. Orlando RV also provides the Magic with a custom branded, state-of-the-art RV for use at various community events, pregame Fan Fests and additional Magic initiatives throughout the year.
In a Wednesday (Jan. 4) announcement, Orlando Magic CEO Alex Martins said the team’s 23 partnership deals — 15 of which are with longtime partners, including Orlando RV — represent “best-in-class national and local corporations that span a wide variety of categories.”
“The Orlando Magic is proud to welcome to our family some of the nation’s most respected corporations as both new and renewed partnerships with our team,” said Martins. “Their commitment to our organization both now and for the future speaks volumes to our community and fan base about the strength of the Magic brand. We believe these mutually beneficial partnerships will provide the opportunity for our partners to deliver a direct, positive message to our fan base and beyond, as well continue to grow their brands and overall business.”
RV One President and CEO Don Strollo told RVBUSINESS.com the Orlando Magic sponsorship for RV One Superstores has been “an increasingly exciting relationship for us and we couldn’t be happier with our relationship with the Orlando Magic and the quality staff who represent that organization.
“The fans and those associated with the Orlando Magic are closely aligned to the demographics of our customer base. The games are constantly attended by families, both local and those traveling from long distances,” he continued. “In addition to in-arena advertising, the relationship provides a physical presence with display of rolling stock at several events in and around Central Florida.
“The Orlando Magic also participates in several community outreach programs where our company has a presence. As part of the relationship we provide the Magic with a new RV for use at those events, which is branded both with our name as well as that of the team,” Strollo said.