The National Marine Manufacturers Association (NMMA) reported that U.S. powerboat sales were about 276,000 units in 2018, up 4% over the previous year. The trade association said that was the highest level of sales in 11 years.
An NMMA representative told Trade Only Today that the numbers included personal watercraft sales and that the association would release “traditional powerboat” sales figures next week.
Marine expenditures, spending on boats, engines, trailers, accessories and related services, according to the data, were at an all-time high of $42 billion, up 7% from 2017.
“Sales of new boats and boating expenditures have been on a consistent upward climb for eight years, with some segments reaching pre-recession sales volumes,” said Thom Dammrich, NMMA president in a statement released to mainstream media before Memorial Day weekend.
Outboard boat sales were up 3% to 177,600 units in 2018. This category represents 85% of new traditional powerboats sold, according to the data.
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