Norm Frohreich, a 35-year RV industry veteran, has joined Jayco Inc. as vice president of towables sales and marketing.
He will be responsible for sales, marketing and product management for all towable products, according to Jayco President and COO Derald Bontrager.
Most recently, Frohreich has worked for consulting firm Spader Business Management and, previously, he owned and operated Norlander Information Services, a consulting firm serving RV dealers and manufacturers. Frohreich has held management positions at Fleetwood Enterprises Inc., Kit Manufacturing Co. and Shelton Industries Inc. He also worked for Statistical Surveys Inc. and The Thrive Group LLC.