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Fifth-wheel manufacturer NuWa Industries Inc. has realigned and reduced the retail price on its 2007 Hitchhiker Discover America series while establishing the Hitchhiker Touring Coach as a lower-priced spin-off brand separate from Discover America.
In addition, the Chanute, Kan.-based manufacturer has trimmed the price of its high-line Hitchhiker Champagne (MSRP $78,000) as much as $8,000 by allowing customers to pick their own amenities rather than pre-packaging them in groups.
“We are emphasizing smaller to medium-sized trailers,” said President Neil Ford. “It seems like the market is there, but we still have a steady customer base on the Champagne.”
Three 32- and 34-foot floorplans have been added to the vacuum-bonded fiberglass-and-aluminum 2007 Hitchhiker Discover America – NuWa’s most popular model – and the base retail price has been reduced somewhat to $57,000.
Among the new Discover America floorplans are passenger-side bathroom suite layouts that allow slideouts to be designed more forward on the driver’s side of the coach.
New to the NuWa lineup are 31- and 33-foot Touring Coach (MSRP $53,600) floorplans, with others to be added later. NuWa also manufacturers the Hitchhiker II fifth-wheel.
Ford said NuWa was having a “fairly strong” year until July. The nationwide heat wave in mid-July appeared to have kept dealers from restocking, he said.
“Although customers have slowed down their buying, we still have been doing very well,” he said.
Ford said he doesn’t believe that higher fuel prices will have a permanent effect on the general towable RV market. “A customer who pays $60,000 for a fifth-wheel and $40,000 for a truck isn’t going to be too concerned about an extra 30 cents on a gallon of fuel,” he said.