The members of the Oklahoma RV Association (ORVA) recently elected marketing and public relations firm RH Power & Associates Inc. to perform the executive director duties for the association.
According to a press release, ORVA agreed to a one-year contract with the Albuquerque, N.M. firm. RH Power & Associates succeeds Joe O’Brien of Dave’s Claremore RV who stepped down as executive director for health reasons.
The idea to hire RH Power & Associates to fill the position emerged as a proposal during ORVA’s first statewide convention last November. The membership voted in late March to confirm the appointment.
“We’ve got 23 dealers, and everybody is trying to run their business,” said O’Brien, who served as executive director for ORVA periodically for the past few years. “No dealer wants to fill in as executive director, so it makes sense for us to try an agency.”
RH Power & Associates will organize ORVA’s state convention this year, which is set for Nov. 11-13 at the Hard Rock Hotel and Casino Resort in Tulsa, Okla. The firm will also manage the ORVA website that is currently under construction, maintain the membership, oversee the association’s social media programs and alert members to any Oklahoma legislation that could affect RV dealers or the industry.
“They’re going to keep an eye on the (state) capitol down here and if something pops up that’s detrimental to (RV dealers), they will notify us right away,” O’Brien said.
The main focus for RH Power & Associates will be to grow the ORVA state convention, which had 100% attendance from its 23-dealer membership last year. The association also had 28 associate members last year, which is made up of companies such as suppliers and manufacturers.
“The fact that our state convention was so successful last year, we’d really like it to have it be another great
success this year and continue to grow. In order to do that, we just need the executive director position managed by someone who’s able to be dedicated,” said Stephanie Sobkowiak, who works for Dave’s Claremore RV in Claremore, Okla. and is also the Secretary for ORVA.
O’Brien reported there are a few other growth opportunities that ORVA may seek under its new partnership with RH Power & Associates. “We’ll probably expand to include maybe park operators,” he said. “Years ago we had park operators in our group.”
ORVA’s dealers are separated into two regions that have individual dealer associations: the Green Country RV Dealers Association (RVDA) near Tulsa, Okla., and the Central Oklahoma RVDA. Both regional groups, as well as outlying dealerships, voted in favor of placing RH Power & Associates as ORVA’s management
“By coordinating all their services through a master resource, now we can help ORVA to implement many new and important services plus promote a thriving relationship between the dealers, vendors and manufacturers,” said Sheril Vergara of RH Power and Associates.