Outdoorsy announced the expansion of its platform with the ability for travelers to book experiences with their recreational vehicle.
Yahoo Finance reported that the launch of Outdoorsy’s experiences offering comes at a time when the growth of the marketplace economy led by sharing economy companies is set to double between 2017 and 2022, according to Juniper Research.
Outdoorsy, which now operates in 14 countries, selected Viator, a TripAdvisor-owned marketplace for tours, activities, and attractions, as its first partner. A product integration with Viator brings more than 200,000 bookable global trip experiences to the Outdoorsy platform, offering one-stop-shop options for every type of adventurer — from a private winery tour in Napa, California to a sightseeing helicopter flight over the Poconos Mountains in Pennsylvania to snorkeling along the French Riviera.
By offering destination- and interest-driven experience add-ons, Outdoorsy is evolving to meet one of the travel industry’s hottest trends.
A skyrocketing 74% of Americans1 now prioritize experiences over products or things. Topping the list of experiences Americans are saving for is travel, with 65 percent of millennials currently saving up for a trip.
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