Despite record-high fuel prices, the owners of more than 400 motorhomes built on Spartan chassis will be heading to Charlotte, Mich., to attend next week’s Spartan Chassis Homecoming rally.
The gathering will begin Tuesday (June 1) and continue through June 4.
The name of the event has been changed from the “Spartan Chassis Club Rally” to “Spartan Homecoming” to better reflect the experience that customers have at the gathering, according to the company.
“The loyalty of those customers that return every year to attend Spartan’s Homecoming reflects the dedication and commitment that is an essential part of Spartan’s company culture,” said Richard Schalter, president of Spartan Chassis, a subsidiary of Spartan Motors Inc.
Spartan Chassis was hosting rallies for its customers long before motorhome manufacturers and other chassis builders caught on to the trend. Over 15 years ago, Spartan held its first rally when it recognized an opportunity to connect with customers while providing individualized service.
Since then, the event has expanded into a fun-filled, four-day gathering, where owners can attend a range of classes that cover vehicle maintenance and internal coach care. Also, they can participate in a variety of activities, including plant tours, craft lessons, information sessions, cooking demonstrations and martial -rts classes.
Various vendors are going to be on site to offer their services and provide products for purchase. Popular events at past rallies have included off-site dinner theater outings and riverboat cruises.
The town of Charlotte, where Spartan Motors is headquartersed and where the company assembles its diesel-engine motorhome chassis, is about 20 miles southwest of Lansing, the state capitol.
Although the national average price for diesel fuel was a record-high $1.831 a gallon as of Tuesday (May 25), the average price in Michigan was $1.7071 a gallon, according to AAA, the auto club.