Protective Life Corp.’s Asset Protection segment is a Gold Sponsor for the RV Dealers International Convention/Expo, Oct.1-5, at the Rio All-Suite Hotel & Casino in Las Vegas. The convention is sponsored by the National RV Dealers Association (RVDA), RVDA of Canada and the RV Learning Center.

“RVDA has endorsed Protective’s XtraRide service agreement since 1992, and Protective’s continuing support of employee education through their convention sponsorship is another example of its commitment to the association and its dealer members,” RVDA Convention/Expo Committee Chairman Peter Albano of American RV in Olive Branch, Miss., stated in a news release.

“Protective and our field team have a strong track record of supporting continuing education” said Bill Koster, vice president of recreation and specialty products for Protective’s Asset Protection segment. “The workshops and other programs offered by the RV Learning Center at the convention help improve customer satisfaction and dealer profitability.”

To make the convention as affordable as possible, the registration fee for dealership employees is the same as last year. RVDA is also offering special registration plans, including an easy-pay plan of four payments and the ability to lock in early-bird savings for additional employees with one-paid convention registration.

Themed “The Road to Opportunity,” the convention will present educational super sessions designed to help dealers navigate the issues and opportunities they face today and presenting strategies to reach new customers through new technology and to harness the power of social media. This year’s conference also introduces a new series of fixed operations workshops for service and parts managers to improve efficiency and profitability.

The 2012 convention will feature an exhibit hall filled with the RV industry’s top companies offering products and services to help dealers improve profitability. RVDA’s Partners in Progress Brand Committees will also meet to work on important dealer/manufacturer issues.

Companies interested in sponsorship opportunities and exhibitor information can contact RVDA at (703) 591-7130, ext 103, or send an e-mail to [email protected]

Visit www.rvda.org and www.rvlearningcenter.com to register for the convention and receive regular updates. You can also get convention updates on LinkedIn professional networking services and Facebook.

For more information regarding Protective’s XtraRide RV program, dealers can contact their XtraRide agent or Protective at (800) 950-6060, ext 5738, e-mail [email protected], or visit Protective’s website at www.protectiveassetprotection.com.