Manufacturers of automotive parts and accessories can now secure booth space at the 2018 Specialty Equipment Market Association (SEMA) Show taking place Oct. 30-Nov. 2, in Las Vegas, Nev. The SEMA Show is the premier trade show representing the $42 billion automotive accessories industry.
Last year’s four-day SEMA Show attracted 162,000 industry professionals. Among the attendees were more than 70,000 professional buyers representing retail shops, warehouse distributors, e-commerce sites, speed shops, dealers, installers and jobbers from all over the world.
“The SEMA Show is the ideal place for manufacturers to debut new products, connect with existing customers and establish relationships with new customers,” said Peter MacGillivray, SEMA VP of events. “Buyers come to the SEMA Show from all over the world, and they represent key decision makers who are ready to do business.”
As the number of automotive parts manufacturers seeking to exhibit at the SEMA Show increases, organizers have implemented measures to ensure that new companies continue to have access to the marketplace.
“Exhibitors consider the SEMA Show among the most important marketing opportunities of the year,” said MacGillivray. “It’s important for the SEMA Show to provide access to new companies entering the industry.”
In addition to heightened screening to confirm exhibitors represent qualified businesses, returning exhibitors may be limited on their booth size. Companies that reserve their booth space before March 30 will be included in the Priority Booth Space Selection, which begins on April 30. The three-week process allows exhibitors to select the actual booth location within the 1 million-square-foot Las Vegas Convention Center.