ReserveAmerica and Frommer’s have signed an agreement establishing Frommer’s Best RV & Tent Campgrounds in the U.S.A., 3rd Edition, as the official campground directory of ReserveAmerica.
According to a press release, the agreement allows ReserveAmerica’s consumer base to provide ratings, reviews and testimonials of campgrounds they have reserved and visited through ReserveAmerica’s network of more than 3,000 parks and over 170,000 campsites and cabins. The publication will be available for consumers in March 2007.
“Consumers enjoy using campground directories to help plan their trips throughout the country, and we selected Frommer’s as they are the market leader in travel guides and have a strong retail presence throughout the country,” said Brendan Ross, president of ReserveAmerica.
“Working with ReserveAmerica, the largest camping reservation service in America, provides Frommer’s with a powerful marketing channel for our campground directory, enabling consumers to purchase a directory during the trip-planning process,” said Mike Spring, vice president and publisher for Frommer’s.