Rockford Corp., a supplier of high-performance audio systems, announced that it has promoted Theresa Anthony to vice president of sales and marketing, and Jake Braaten to vice president of product development and engineering, effective immediately.

“We’re setting our company up for growth,” said Bill Jackson, Rockford president and CEO. “These organizational changes will allow us to continue to focus on our core 12-volt lines, while we expand into the marine, motorcycle, ATV, and RV space. Jake and Theresa have a record of success both at Rockford as well as in the CE industry, so we are proud to have them in their new roles as we lead Rockford into the future.”

Braaten, most recently Rockford senior director of product development, has been with the corporation since 2001. In his new position, he will oversee the design, engineering, and validation groups to deliver new automotive, motorsports, marine and recreational vehicle products.

Since joining Rockford in 2002, Anthony has held positions in key accounts management, business development, and marine and recreational OEM sales. In her new role, Anthony will continue to oversee marketing for all of Rockford’s brands and will lead the aftermarket sales teams for the domestic and international markets.