RV Trader, a division of Dominion Enterprises, is offering a new inventory tool that allows consumers to shop local inventory directly from the CrossRoads RV website.
According to a press release, the tool sends a dealer’s inventory, product photos and advertised prices directly from RVTrader.com to the CrossRoads RV website. As buyers search for local dealers, they can easily view available inventory and request information on a unit they like, increasing traffic and connections to the dealer’s new inventory.
CrossRoads President Ryan Juday noted, “Through the integration of the RVTrader.com system, consumers can now see in real time the entire CrossRoads inventory on our dealers’ lots, helping streamline and simplify the buying experience. It requires no additional administrative effort by our dealers, making it a win-win for both our dealers and retail customers.”
Paige Bouma, vice president of RV Trader, added,“Today, consumers are researching extensively online before making a purchase. By advertising inventory directly on the CrossRoads site, we’re creating a seamless transition for consumers to shop, submit inquiries and buy the RV that best fits their lifestyle, no matter where they begin their search.”
Current RV Trader customers with new CrossRoads units online will automatically have their inventory displayed on CrossRoadsRV.com. For dealers who carry new units but are not RV Trader customers, call 877-354-4068 to learn more about the program, or contact your local RV Trader representative.