The Recreation Vehicle Dealers Association (RVDA) will honor RV brands built by 15 manufacturers with its Quality Circle Award in Louisville, Ky, on Dec. 1, in a special 5 p.m. presentation at the Crowne Plaza Hotel just prior to the opening of the National RV Trade Show.
According to a press release, these brands/manufacturers received at least 15 dealer responses and scored 80% or above in overall dealer satisfaction in the association’s 21st Annual Dealer Satisfaction Index (DSI) survey.
“The DSI Quality Circle Award recognizes RV brands that dealers tell us are doing a superior job with their overall approach to building products and supporting dealers. Their focus on quality allows us to provide our customers with a great overall RV experience,” said RVDA Chairman John McCluskey of Stuart, Fla.-based Florida Outdoors RV Center.
The towable RV manufacturers/brands receiving awards are (in alphabetical order by manufacturer) include: Airstream Inc.; Forest River Inc. (Rockwood Travel Trailers & Fifth Wheels/Rockwood Roo Expandables); Grand Design Rv Co. (Momentum, Reflection, Solitude); Gulf Stream Coach Inc. (Innsbruck/Amerilite/Conquest/Kingsport); Heartland RV (Big Country/Elk Ridge, Big Horn/Silverado, Cyclone/Road Warrior/Torque, North Trail/Wilderness, Prowler/Resort, Sundance/Gateway, Trail Runner/Fairfield); Jayco Inc. (Camping Trailers, Eagle, Jay Feather, Jay Flight, White Hawk); Keystone RV Co. (Bullet/Premier, Cougar/X-lite, Hideout/Energy/Retreat, Montana/Big Sky/High Country/Mountaineer, Outback/Terrain, Passport/Elite, Raptor/Carbon, Springdale/Summerland/Residence, Sprinter); KZRV LP (Sportsmen/Sportsmen Classic, Spree/Spree Escape/Spree Connect); Highland Ridge RV Inc. (formerly Open Range RV); and Prime Time Mfg. (Avenger, Crusader/Sanibel, LaCrosse/Tracer, Spartan).
The motorized RV brands/manufacturers receiving awards are (in alphabetical order): Airstream; Jayco/Entegra Coach; Leisure Travel Vans/Triple E RV; Pleasure-Way Industries Ltd.; Roadtrek Motorhomes Inc.; Tiffin Motorhomes Inc.; and Winnebago Industries Inc. Itasca/Winnebago Touring Coach.
In addition, two manufacturers will be recognized with a DSI Honorable Mention Award, with scores of 80% or above in overall dealer satisfaction from 10 to 14 responding dealers. They are (in alphabetical order): Lance Camper Manufacturing Corp. and Newmar Corp.
When rating their brands/manufacturers, RVDA asks dealers to express, confidentially, their level of satisfaction on eight core issues: Sales support; sales territory; vehicle design; vehicle reliability/quality; competitive price/value; parts support; dealership warranty support; overall dealer communications.
RVDA reported that 423 dealers from the U.S. and Canada responded to the DSI this year and provided 2,386 brand ratings, an average of 5.6 per dealer.