RV enthusiasts are among the customers sought by Florida’s Daytona International Speedway as it attempts to go more upscale, according to The Orlando Sentinel newspaper.
The speedway was the venue on Sunday (Feb. 17) for the Daytona 500, the so-called Super Bowl of stock car racing and the conclusion to Speedweek, which, for years, attracted mainly die-hard working class race fans who are willing to sleep four nights in the back of a pickup truck.
Although there continues to be room for hardcore fans on a tight budget, “several hundred” RVers now can park in “an expanded and exclusive” portion of the track’s infield during Speedweek for “more than $1,000,” according to The Sentinel.
For an additional $2,000 per person, they can nibble on made-to-order crepes and schmooze with celebrities, according to the newspaper.