Plans for the 2009 National RV Trade Show are already underway as the Recreational Vehicle Industry Association (RVIA) has designated the event as a top priority this year.
“We will be mailing the initial space offerings to the industry in just a little over a month,” said RVIA President Richard Coon. “As we begin to plan for the event, we are working very hard to make sure the show remains as vibrant, robust and appealing to RV dealers as possible.”
Coon stressed that the National RV Trade Show has a dual benefit for exhibitors and attendees.
“First and foremost, the show is an extremely cost-effective and efficient way for RV companies to do business,” he said. “Over the course of three days, you can reach more prospects and make more contacts than a sales force can in three months.”
The other important benefit is that revenue raised from the show is reinvested in key association programs that boost the entire industry, including public relations efforts, government affairs initiatives, RV standards and education programs, and wholesale shipment and market trend reporting.
“This could be the most important National RV Trade Show in the 47-year history of the event, taking place early in the fourth quarter of the year when economic and industry experts feel that the economy and the RV industry will be showing signs of recovery,” Coon said. “The event will be a springboard into a much better 2010, with a strong show sending a powerful message to important audiences – the financial community, the media and all segments of the RV industry – about the vitality and outlook for the RV market.”