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The Recreation Vehicle Industry Association’s (RVIA) Strategic Planning Committee is meeting today (Jan. 13) in Tampa, Fla., to update and revise the association’s long-term goals and objectives that will help guide activities in 2009 and beyond.
Committee Chairman Gregg Fore called the two-day session, which opened on Monday, an opportunity to re-tool the plan in light of current challenging market conditions.
“The industry is facing new challenges this year, and it’s time to revise our strategic plan to reflect the new marketplace” said Fore, president of Dicor Corp. “The committee will work to ensure that the plan maintains its fundamental long-term goals while redefining our short-term priorities.”
Fore also stressed the importance of a consistent review process. “The strategic plan is a living document that has proven to be a valuable guide for the association,” he said. “It must be continuously re-visited in order to ensure that RVIA’s activities yield the greatest benefit.”
The Strategic Planning Committee will present its recommendations to the RVIA board at its next meeting.
In addition to Fore, other committee members include Mel Adams, Airxcel Inc.; Walt Bennett, Thor Industries Inc.; Paul Eskritt, Fleetwood Enterprises Inc.; Doug Gaeddert, Forest River Inc.; Norm Jacobson, Lance Camper Manufacturing Corp.; Bob Olson, Winnebago Industries Inc.; Carl Pfalzgraf, Atwood Mobile Products LLC; Jim Sheldon, Monaco Coach Corp.; Don Walter, Jayco, Inc.; and Richard Coon, president of RVIA. The six RVIA vice presidents will also be part of the meeting.