Year-over-year towable retail registrations grew 5.2% in January, according to the latest report from Statistical Surveys Inc. (SSI).
Results by category showed:
- Sales for the travel trailer segment climbed 10.3% for the month.
- Fifth-wheel registrations edged down 3.2% in January.
- Folding camping trailer sales fell 15.1% for the month.
- Park model RV sales dropped 53.8% in January.
Thor Industries Inc. was the towable sales leader in January with 46.2% share of the market, ahead of Forest River Inc. owning a 33.8% share and Grand Design RV Co. (4.5%). Reflecting the strength of the winter recreation industry in Minnesota, RV ice fish house builder American Surplus & Manufacturing ranked No. 4 with a 3.4% share.
By segment, Thor was No. 1 in travel trailers in January with a 45.2% market share, followed by Forest River (34.9%). Thor led fifth-wheel sales with a 53% market share, ahead of Forest River (29.2%) and Grand Design RV Co. (10.2%).
In folding camping trailers, Forest River led the category in January with a 62.8% market share, followed by Columbia Northwest/Aliner Inc. (13.8%) and Thor (11.7%). Champion Home Builders led the park model segment with a 24.2% market share, followed by Skyline Corp. (18.7%) and Cavco Industries Inc. (13.2%).
To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 901-8335 (cell).