Results by category showed:
• Sales for the high-volume travel trailer sector grew 8.1% for the month and 11.3% year-to-date.
• Fifth-wheel registrations edged up 1.8% in November and 6.2% for the 11 months.
• Folding camping trailer sales were down 9.7% for the month and 3.2% through November.
• Recreational park trailer sales gained 33% in November and 3.5% for the 11 months.
Forest River Inc. was the towable sales leader through November with a 36.5% market share, edging out Thor Industries Inc. which captured a 36.2% share. Jayco Inc. was No. 3 with a 13% share.
By segment, Forest River was No. 1 in travel trailer sales for the 11 months with a 37.5% market share, ahead of Thor (33.7%) and Jayco (14.4%). Thor was No. 1 in fifth-wheel sales, capturing a 49.2% market share, followed by Forest River (30.5%) and Jayco (8.9%).
Forest River was the folding camping trailer sales leader year-to-date with a 64.3% market share while Jayco (14.1%) held the No. 2 position followed by Columbia Northwest/Aliner Inc. (11.2%). In the park model segment, Kropf Manufacturing Co. Inc. was No. 1 with a 15.4% share, followed by Skyline Corp. (12.6%) and Thor (11.4%).
To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 901-8335 (cell).