Thetford Corp., an Ann Arbor, Mich.-based RV supplier of holding tank treatments, toilets and other products, announced it is now the exclusive aftermarket supplier of genuine RV OEM replacement parts from B&B Molders, its sister company since October 2016.
Headquartered in Mishawaka, Ind., B&B Molders manufactures an extensive line of plastic injection molded products for the RV industry including 189 SKUs for the aftermarket alone.
The aftermarket products will be co-branded, said Andy Bialorucki, Thetford’s director of marketing and aftermarket sales, with packaging prominently displaying both B&B Molding Molders and Thetford logos.
“Previously, B&B Molders utilized another company to package these products for them. With Thetford being a sister company with B&B Molders, they have now taken on the packaging, branding and the delivery of these products to the aftermarket and will be exclusive with those products,” Bialorucki said.
“There are a lot of synergies with our companies,” he continued. “We were both founded in 1963, and share in the reputation for delivering high-quality products to the RV market.”
Already available to dealerships through distributor channels, Bialorucki noted that the co-branded products are offered with planograms for store displays, and in four categories including plumbing and fresh water, hatches and vents, electrical, and hardware and accessories.
“The beautiful part of this is — we can claim what others can’t — these are genuine RV factory replacement parts,” Bialorucki said, mentioning that B&B has “somewhere on average between 75% and 80% market share at the OE level.”
Unlike some competitors, he added, B&B Molders products use a proprietary resin that will not fade nor yellow over time. Plus, he said the items are impact resistant, paintable, dimensionally stable and chemically resistant to road salts and acids.